


Broccoli City scaled to 40,000+ attendees at Audi Field, requiring world‑class staging, immersive AV, and sponsor integration.


Simple provided:
- Full design, build, and support of the City Stage
- Main stage graphics, playback, and sponsor content
- Stadium‑wide LED screen content production
- Cross‑team coordination for consistent branded experience


- Festival became a premier national cultural event
- Enhanced sponsor ROI through premium exposure
- Seamless experience for artists, sponsors, and fans



